"In late August of 1998 Pearl Jam's animated video Do the evolution premiered on MTV. It was an immediate sensation with its overwhelming montage of edgy visuals depicting a dark history of man and his inevitable journey of self-destruction. Do the evolution went on to gain massive critical and fan acclaim and a Grammy nomination for Best Music Video, Short Form, and over 80 million views on Youtube alone. [This book] details the ... story behind the creation of this iconic video by the video's co-producer, Joe Pearson. Packed with the storyboards, designs, and models created by the animation team and formatted in a unique layout that echoes the video's edgy rock and roll origins, [it] is a visual feast for fans of the video, the band, and animation in general"--Back cover.
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