Displaying 1 of 1 1998 Format: Book Author: Cohen, Ben (Ben R.) Title: Ben & Jerry's double-dip : how to run a values-led business and make money, too / Ben Cohen and Jerry Greenfield, with Meredith Maran. Edition: 1st Fireside ed. Publisher, Date: New York, NY : Simon & Schuster, 1998, ©1997. Description: 300 pages : illustrations ; 24 cm Summary: The owners of Ben and Jerry's ice cream empire explain their model for running a socially responsible business, using examples from their own experiences as well as other entrepreneurs to show how a company's commitment to progressive social values translates into profit. Subjects: Cohen, Ben (Ben R.) Greenfield, Jerry. Ben & Jerry's (Firm) -- History. Businesspeople -- United States -- Biography. Ice cream industry -- United States. Social responsibility of business -- United States. Genre: Biographies. Other Author: Greenfield, Jerry. Maran, Meredith. Other Title: Ben and Jerry's double-dip Notes: "A Fireside book." Previously published with the subtitle: Lead with your values and make money, too. Includes bibliographical references and index. Contents: What do you mean, values-led business? -- Looking for goods in all the right places: values-led sourcing and new-product development -- Turning values into value: values-led finance -- Franchises and partnerships: values-led retailing -- Marketing for real -- People power: values-led human resources -- Mixing business and politics: taking stands on social issues -- International growth -- Future of values-led business. LCCN: 97009018 ISBN: 0684838559 9780684838557 0684834995 9780684834993 Other Number: 39043152 System Availability: 1 Current Holds: 0 # Local items: 1 Control Number: 85114 # Local items in: 1 # System items in: 1 Call Number: 338.7 Cohen Place Hold Add to My List Expand All | Collapse All Availability Map It Suggestions and more Displaying 1 of 1
