Hula-hooping is back. From South Central to South Africa, witness the rise of an infectious new subculture at the intersection of fitness, art, spirituality, and entrepreneurship. Introduced by hooper Shaquille O₂Neal with a score by Basement Jaxx, follow eight pioneers of the movement who sometimes left an established career to make a living as hoop-makers, performers, and teachers. The film alternates between performance footage and interviews, self-filmed video diaries and street practice.
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