Displaying 1 of 1 2011 Format: Book Author: Sjodin, Terri L., author. Title: Small message, big impact : how to put the power of the elevator speech effect to work for you / Terri L. Sjodin. Edition: First edition. Publisher, Date: Austin, Texas : Greenleaf Book Group Press, [2011] ©2011 Description: xxiii, 198 pages : illustrations ; 23 cm Summary: A guide to communicating important messages in short periods of time, describing techniques for creating brief, high-impact speeches to sell goods and services, and including advice and answers to frequently asked questions. Subjects: Sales presentations. Public speaking. Business presentations. Business communication. Interpersonal communication. Genre: Instructional and educational works. Notes: Includes index. Includes index. Contents: The elevator speech + The butterfly effect = The elevator speech effect -- The elevator speech: a small message can have a big impact -- Define your intention -- The basic core outline to get you started -- It's not one thing, it's three things -- Build a persuasive case -- Get creative and bring the message to life -- Delivery: speak in your own authentic voice -- Earn the right to be heard -- Plus-ing the elevator speech -- Walk through it before you run with it -- It's a dance: practice and evaluate to improve and grow -- Nuggets of advice and answers to frequently asked questions. LCCN: 2010941113 ISBN: 9781608321308 1608321304 Other Number: 693710060 System Availability: 2 Current Holds: 0 # Local items: 2 Control Number: 294396 # Local items in: 2 # System items in: 2 Call Number: 658.452 Sjodin Place Hold Add to My List Expand All | Collapse All Availability Map It Suggestions and more Displaying 1 of 1
