Book

Ritzer, George.

The McDonaldization of society 5 / George Ritzer.

Los Angeles, Calif. : Pine Forge Press, ©2008.

xix, 300 pages : illustrations ; 24 cm

"The McDonaldization of Society 5 demonstrates the power of the sociological imagination to today's readers in a way that few other books have. This book, sure to spark debate both in and out of the classroom, connects the everyday world of the "twenty-something" consumer with sociological analysis."--Jacket.

Social structure -- United States.

Management -- Social aspects -- United States.

Fast food restaurants -- Social aspects -- United States.

Rationalization (Psychology)

United States -- Social conditions -- 1980-2020.

Ritzer, George. McDonalization of society.

McDonaldization of society five

Revised edition of: The McDonaldization of society. Rev. new century ed. c2004.

Includes bibliographical references and index.

An introduction to McDonaldization -- The past, present, and future of McDonaldization : from the iron cage to the fast-food factory and beyond -- Efficiency : drive-throughs and finger foods -- Calculability : Big Macs and little chips -- Predictability : it never rains on those little houses on the hillside -- Control : human and nonhuman robots -- The irrationality of rationality : traffic jams on those "happy trails" -- Globalization and McDonaldization : does it all amount to nothing? -- Dealing with McDonaldization : a practical guide -- The Starbuckization of society?

Table of contents

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306.0973 Ritzer